It's no secret that I love Superdrug. All their own brand products are labelled if they are Vegan/ Vegetarian and they are BUAV approved too. It's great that a large high street store is so conscious like this - it makes vegan products readily available (and affordable!)
I use their
'Thermal Protect' shampoo & conditioner,
'Expertise' Heat Defense Spray and Expertise Straightening Cream as they are all great products which I have trouble finding vegan versions of elsewhere. I use the defense spray before blow drying and straightening - I get stunning results with my GHD's!
I've been using some of their skincare range since Simple was brought by Unilever and I've been really impressed - but always wished they sold a range of make up too! I've had to rely on buying Barry M (I use a lot of Lush stuff too) from there in the past, but not all their items are vegan and I've been less than impressed with a lot of it. So guess how happy I was to discover that now they DO have their own 'premium' make up brand?
Sadly, although they are great at labeling all of their products - they don't seem to put this information on the website, which makes online shopping with them slightly difficult! I headed into the store to take a look at it today and was pleased to find that everything I picked up was vegan!
I purchased -
B.Loud High Volume Mascara, B.Cheeky Blusher in
Marissa 037, B.Set Pressed Powder in Light/
Medium 152,
B.Prepared Make Up Primer,B.Brilliant Lip Gloss in
Bordeaux 080, B. Vivid Eyeshadow in
Filigree 058,
Regalia 139,
Porcelain 131 and
Cinnamon 107. Also at the time of writing this post they have it on a '3 for 2' deal.
I've ordered an ever so pretty
Unii Palette and am planning to 'de-pot' most of this later in the week. The eyeshadow looks like it comes apart in a similar way to Mac pots, but I'll let you know how I get on. Making my own custom palette really appeals to me - I'm hoping to try out a Z palette soon too!
All the packaging is really clearly labelled.
So left to right the swatches are - Cinnamon, Porcelain, Filigree and Regalia. The blusher is on top (Marissa).
So how good is it? I love the mascara and makeup primer. The blusher and eyeshadow are so-so. I think I'm just used to really high pigmented brands like Urban Decay, but I felt I had to put on quite a bit for the colour to show up enough with this. I don't think much to the lip gloss or the pressed powder. I didn't buy any of their lipsticks as I like a matte finish and they are all very glossy.
I'm really glad they've started selling this range - I'm not sure I'm convinced enough to replace some of my current favorites yet, but it's certainly worth a look.